The following is excerpted from the 17 September 2012 edition of The Globe and Mail.
Forestry executive Steven Hofer has grown accustomed to getting the cold shoulder during sales trips. But on a swing through the U.S. Midwest two weeks ago, orders for softwood lumber began pouring in.
During a visit to St. Louis, managers at wood distributors and retail lumber yards told him what he has been waiting years to hear – American consumers are back in the market for new homes and developers are building multi-unit residences again. The pattern of healthy orders for lumber repeated itself at other stops made by Mr. Hofer, vice-president of sales and marketing for International Forest Products Ltd.
This article is available in its entirety at:
http://www.theglobeandmail.com/report-on-business/softwood-exports-up-o…
Topic(s)
Exports
Information source
Canadian News Channel
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